Your £20,000 2026/27 ISA allowance resets on 5 April 2027, just … away. Unused, it's gone for good. Build your plan →
Our story

Why Investwizz exists.

Finding the right way to invest shouldn't mean guessing on funds or navigating complex fee structures. Investwizz was created to give people who earn well a clearer path to wealth. For a flat £9.99 a month (Underlying fund charges, around 0.25%, may also apply), we deliver:

  • Clear tools: Take the guesswork out of your financial goals.
  • Tax-efficient growth: Maximise returns through our ISA.
  • Zero hidden costs: Absolutely no dealing charges, custody fees, or FX conversion fees.
  • Predictable pricing: Your monthly fee stays exactly the same as your balance grows.

Your capital is at risk. The value of your portfolio can fall as well as rise.
Stocks & Shares ISAs only, for now.

The cost of waiting
£430bn

of potential investments sit idle in UK cash accounts, much of it losing value to inflation. Every year you wait, your money buys less.

Source: Barclays, 2024. Figures are general market context, not advice.

See what yours could become
Person relaxing
Investwizz founders Michael Sherman and Matt Sherman
The founders

For the people we kept seeing fall through the cracks.

Michael Sherman is building Investwizz with Matt Sherman for people who want a real plan, but who don't believe in percentage fees or three-meeting onboarding flows. The brief is simple: give them the structure, keep them in control, and never charge a percentage of their wealth.

Michael Sherman

Chairman, CEO & Founder
  • Former Partner & Managing Director, Boston Consulting Group
  • Former Managing Director, Digital & Customer Propositions, Barclays UK
  • Former Non-Executive Director, Ocado Group (FTSE 100)
  • MBA, Duke University, Fuqua School of Business
  • Member, BAFTA Commercial Advisory Board
  • Named #3 on The Power List (2019); UPstanding Top 100 Executives (2020)

Matt Sherman

MD of Engineering & Founder
  • Engineering lead for the Investwizz platform
  • Co-Chair, Investwizz Technology Advisory Board
  • BASc Artificial Intelligence & Data Science, Manchester Metropolitan University
  • Previously: Computer Science Specialist at VRAIn, medical AI & signal-processing research
What Investwizz is

A clear plan, and a portfolio you control.

Investwizz is a modern investing app for busy professionals who want a clear plan without the cost or formality of traditional wealth management.

We don't provide regulated financial advice. We give you the structure, the tools and a clear starting point to make your own decisions, tax-efficiently, and against goals that matter to you.

You stay firmly in control. We help you build a plan and a model starting portfolio aligned with your answers; you decide what happens next.

Investwizz Trading Limited (FRN: 1050679) is an Appointed Representative of WealthKernel Limited (FRN: 723719), which is authorised and regulated by the Financial Conduct Authority
Your investments are held separately in a pooled account in the name of WealthKernel Nominee Limited.
Boundaries

What we are not.

Transparency matters, especially with money. Here's exactly what Investwizz does not do.

01

We don't give financial advice

Investwizz provides tools and information, not personal recommendations. Nothing on this site or in the app tells you to buy, sell or hold a specific investment.

02

We don't decide for you

We don't make investment decisions or trade on your behalf. You remain responsible for your own choices, and you approve everything.

03

We don't pretend returns are guaranteed

Capital is at risk. The value of investments can go down as well as up, and you may get back less than you put in. Past performance is not a reliable indicator of future results.

04

We don't replace your other professionals

We're not your accountant, your IFA, an estate-planning lawyer or a private bank. Tax rules vary by individual circumstances and may change. We always encourage you to seek expert advice where you need it.

Your capital is at risk. The value of your portfolio can fall as well as rise.

Get started today

You earn well. It's time
your investments did too.

Download the app and build a free starting plan around your goal, your comfort zone and your real numbers. You only invest when you're ready.

Download todayCancel anytimeSee your full plan before you pay
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Free to download. Capital at risk: the value of your investments can go down as well as up, and you may get back less than you invest.

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